Cloud OSS/BSS Market

Cloud OSS/BSS Market Overview

The global Cloud OSS/BSS Market size was valued at USD 22.26 billion in 2023 and is predicted to reach USD 53.37 billion by 2030 with a CAGR of 13.5% from 2024-2030. The cloud OSS/BSS market encompasses cloud-based solutions designed to manage and optimize telecommunications and IT operations. This market includes Operational Support Systems (OSS) for network management and service provisioning, and Business Support Systems (BSS) for customer management, billing, and revenue assurance. Leveraging cloud technology, these solutions offer enhanced scalability, cost-efficiency, and agility, enabling telecom operators and service providers to adapt to evolving market demands, reduce operational costs, and improve overall service delivery. This industry is crucial for businesses seeking to drive digital transformation and maintain a competitive edge in the telecommunications sector.

Market Dynamics and Trends

The increasing demand for digital transformation across industries is driving businesses to adopt cloud-based OSS/BSS solutions. These solutions enable communication service providers (CSPs) to achieve greater operational agility, scalability, and cost-efficiency. This transition is crucial for streamlining billing processes, improving customer management systems, and optimizing resource utilization.

For example, in June 2024, Netcracker Technology launched its Digital Satellite Solution to enhance satellite communications with real-time operations and flexible monetization. This initiative reflects the growing adoption of cloud-native OSS/BSS systems, enabling operators to rapidly innovate and improve customer engagement.

Moreover, rising demand for superior customer experiences is compelling businesses to embrace cloud-based Business Support Systems (BSS). This strategic transition enables organizations to implement real-time billing, deliver personalized services, and facilitate seamless interactions with customers. As a result, companies are witnessing significant improvements in customer satisfaction and retention rates.

For instance, in May 2023, ETI Software Solutions launched Smart B/OSS, the world's first intelligent OSS/BSS platform, developed to enhance broadband operations through cloud-native technologies. This innovative platform automates processes, personalizes customer experiences, and proactively resolves issues, enabling providers to improve service quality and customer satisfaction.

However, security concerns such as the risk of data breaches or unauthorized access in the cloud network is a major factor restraining the growth of the market.

On the contrary, the integration of artificial intelligence (AI) and automation into cloud OSS/BSS platforms offers a significant growth opportunity by streamlining operations and reducing manual workloads for telecom operators. These advancements will enable predictive analytics and proactive network management, further increasing the appeal of cloud-based OSS/BSS solutions to telecom providers.

For instance, in July 2024, Actifai and Sonar Software launched the Sonar + Actifai integrated AI solution, designed to enhance broadband subscriber acquisition by embedding AI-powered sales optimization directly into Sonar's OSS/BSS platform. This partnership aims to remove barriers for internet service providers, enabling them to achieve significant increases in average revenue per user (ARPU). 

Market Segmentations and Scope of the Study

The cloud OSS/BSS market report is segmented on the basis of component, cloud type, application, organization size, and end user. On the basis of component, the market is divided into solution and services. The services are further classified into professional services and managed services. On the basis of cloud type, the market is segmented into public cloud, private cloud, and hybrid cloud. On the basis of organisation size, the market is classified into large enterprise and small and medium enterprises (SMEs). On the basis of end-user, the market is segmented into IT & telecommunication, BFSI, healthcare & life science, consumer goods & retail, manufacturing, and others. Geographic breakdown and analysis of each of the aforesaid segments include regions comprising of North America, Europe, Asia-Pacific, and RoW.

Geographical Analysis

Asia-Pacific dominates the cloud OSS/BSS market share at present and is expected to continue its dominance throughout the forecast period. This is attributed to the rising telecom industry within the region, fueled by 5G expansion and higher data consumption, that increases the need for advanced management solutions. This drives the adoption of cloud OSS/BSS systems to handle complex networks and enhance operational efficiency that ultimately boosts the market growth.

According to a report published by the Chinese government, China's telecommunications industry recorded a revenue of USD 140.51 billion in the first seven months of 2023, a 6.2% increase year-on-year, driven by strong growth in emerging businesses and 5G services. The robust performance of the sector highlights its importance in China's economic strategy, as the country continues to prioritize digital transformation and technological advancement.

Furthermore, the expanding BFSI (Banking, Financial Services, and Insurance) sector, propelled by rising digital transactions and advancements in financial technology, necessitates robust and scalable systems for effective management of customer data and services. This demand accelerates the adoption of cloud OSS/BSS solutions to improve operational efficiency that supports intricate financial operations, and enhance customer service within the BFSI sector.

As per the data provided by the India Brand Equity Foundation (IBEF), India is expected to contribute 2.2% to the global digital payments market by 2023, with the total value of digital transactions projected to reach USD 12.4 trillion globally by 2025. This underscores the significant role of advanced cloud solutions in meeting this growing demand of digital payments among the BFSI sector in the region.

On the other hand, North America is considered fastest growing region owing to the rising adoption of cloud computing technology across various industries including IT and telecom. This transition is driven by the need for greater agility, scalability, and cost-effectiveness in managing operations and billing systems.

As an example, in April 2024, Optiva Inc. partnered with GDi to deliver integrated Business Support Systems (BSS) and Operations Support Systems (OSS) solutions for communication service providers (CSPs). This collaboration aims to enhance the efficiency and effectiveness of telecom operations by providing pre-integrated and tested software that combines billing, charging, and network management functionalities.

Moreover, the prominent companies across the region are adopting various business strategies including partnerships that in turn is boosting the cloud OSS/BSS market growth. For instance, in July 2024, Great Plains Communications developed a cloud-based architecture to enhance its Operational Support Systems (OSS) that improves scalability and efficiency in managing customer interactions and service provisioning. This move aligns with broader industry trends where cloud OSS/BSS solutions enable telecommunications providers to dynamically adapt to changing demands, optimize operational costs, and enhance service delivery.

Competitive Landscape

Various key players in the cloud OSS/BSS industry includes Amdocs Limited, Telefonaktiebolaget LM Ericsson, Accenture Plc, Huawei Technologies Co., Ltd., Oracle Corporation, CA Technologies, Inc., Cerillion Technologies, Netcracker Technology, Comarch SA, International Business Machines (IBM) Corporation, among others. These key players are opting various strategies such as partnership and business expansion to maintain their dominance in the global market.

For instance, in February 2024, Ericsson launched its new Service Orchestration and Assurance product to help communication service providers (CSPs) design, create, and manage services more efficiently, particularly in the context of 5G technology. This solution supports the evolution of OSS/BSS by automating service lifecycle management and facilitating the commercialization of new 5G services.

in September 2023, Amdocs and Oracle collaborated to facilitate the migration of Amdocs' classic applications to Oracle Cloud Infrastructure (OCI), enabling communications and media service providers to enhance customer engagement through new cloud-based services. This partnership aims to modernize OSS/BSS operations, improving agility and efficiency in service delivery.

Key Benefits

• The report provides quantitative analysis and estimations of the cloud OSS/BSS market from 2024 to 2030, which assists in identifying the prevailing market opportunities.

• The study comprises a deep-dive analysis of the current and future cloud OSS/BSS market trends to depict prevalent investment pockets in the market.

• Information related to key drivers, restraints, and opportunities and their impact on the market is provided in the report.

• Competitive analysis of the players, along with their market share is provided in the report.

• SWOT analysis and Porters Five Forces model is elaborated in the study.

• Value chain analysis in the market study provides a clear picture of roles of stakeholders.

Cloud OSS/BSS Market Key Segments

By Component

• Software 

• Services

By Cloud Type

• Public Cloud

• Private Cloud

• Hybrid Cloud

By Organisation Size 

• Large Enterprise 

• SMEs

By End-User 

• IT & Telecommunication

• BFSI

• Healthcare & Life Science

• Consumer Goods & Retail

• Manufacturing

• Others

By Region

• North America

  • The U.S.

  • Canada

  • Mexico

• Europe

  • The UK

  • Germany

  • France        

  • Italy        

  • Spain        

  • Denmark        

  • Netherlands        

  • Finland        

  • Sweden        

  • Norway        

  • Russia        

  • Rest of Europe    

• Asia-Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia

  • Indonesia

  • Singapore

  • Taiwan

  • Thailand

  • Rest of Asia-Pacific

• Rest of the World

  • Latin America

  • Middle East

  • Africa

Key Players

• Amdocs Limited

• Telefonaktiebolaget LM Ericsson

• Accenture Plc

• Huawei Technologies Co., Ltd.

• Oracle Corporation

• CA Technologies, Inc.

• Cerillion Technologies

• Netcracker Technology

• Comarch SA

• International Business Machines (IBM) Corporation

REPORT SCOPE AND SEGMENTATION:

Parameters	Details
Market Size in 2023	USD 22.26 Billion
Revenue Forecast in 2030	USD 53.37 Billion
Growth Rate	CAGR of 13.5% from 2024 to 2030
Analysis Period	2023–2030
Base Year Considered	2023
Forecast Period	2024–2030
Market Size Estimation	Billion (USD)
Growth Factors	Increasing demand for digital transformation across industries is boosting the market growth.   Rising demand for enhanced customer experiences is driving the demand for the market expansion.
Countries Covered	28
Companies Profiled	10
Market Share	Available for 10 companies
Customization Scope	Free customization (equivalent to up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.
Pricing and Purchase Options	Avail customized purchase options to meet your exact research needs.