Industry: ICT & Media | Publish Date: 28-Jun-2024 | No of Pages: 135 | No. of Tables: 101 | No. of Figures: 46 | Format: PDF | Report Code : N/A
The Denmark Digital Marketplace Market size was valued at USD 3.78 billion in 2023, and is predicted to reach USD 7.23 billion by 2030, at a CAGR of 9.6% from 2024 to 2030. Digital marketplace market, known interchangeably as online marketplaces or digital commerce platforms, serve as virtual meeting points where individuals engage in buying or selling goods, services, or information. These platforms act as intermediaries, facilitating transactions between various parties, including buyers and sellers, within a centralized online environment tailored for effortless product discovery, purchasing, and delivery. Notable examples of online marketplaces include well-established e-commerce platforms such as Amazon, eBay, and Alibaba, as well as service-oriented platforms such as Upwork and Fiverr.
Leveraging sophisticated technology, these platforms streamline transaction processes, ensuring prompt and secure payment processing while safeguarding the financial data of all involved parties. Additionally, they enhance user experiences by offering features such as customer reviews, ratings, and mechanisms for resolving transaction-related issues. As a result, online marketplaces utilize technology to enhance the overall online shopping experience, making it more convenient and secure for both buyers and sellers. They fulfill an indispensable role in the modern economy by bridging the gap between businesses and consumers across different geographic locations, thereby enabling seamless and convenient global commerce.
The burgeoning e-commerce sales landscape in Denmark stands as a pivotal driver for the country's digital marketplaces market. According to data from the International Trade Administration, local online retailers in Denmark recorded nearly USD 17 billion in e-commerce sales in 2022.
This surge in e-commerce activity is fueling heightened engagement and expansion within Denmark's online marketplaces, as businesses strive to leverage the growing popularity of online shopping and extend their reach to a broader audience. As e-commerce sales continue to climb, innovation and competition within the online marketplaces sector are flourishing, propelling further growth and advancement in Denmark's digital economy.
The introduction of Denmark's first 5G Standalone (5G SA) network is poised to drive significant momentum in the country's digital marketplace market. For instance, in September 2023, TDC NET, in partnership with Ericsson, successfully launched the pioneering 5G SA network.
This transition to 5G SA technology represents a notable leap forward in Denmark's digital infrastructure, promising reduced latency, enhanced efficiency, optimized spectrum utilization, heightened reliability, and decreased device battery consumption compared to previous network generations.
With the deployment of this cutting-edge network infrastructure, both consumers and businesses will benefit from faster and more dependable internet connectivity, enabling seamless access to online marketplaces across a diverse array of devices.
The expansion of the market faces hurdles due to cybersecurity threats and consumer trust issues. When online platforms are perceived as vulnerable to cyberattacks by consumers, they often hesitate to share personal information or conduct transactions due to concerns regarding privacy breaches or financial risks.
This leads to reduced utilization of digital marketplaces and reluctance to participate in online shopping activities, ultimately hindering market growth. Moreover, instances of data breaches or fraudulent activities are capable to damage the reputation of online marketplaces, discouraging both consumers and businesses from actively engaging in the online marketplace ecosystem.
By incorporating AR and VR, digital marketplaces provide users with immersive and interactive shopping experiences. These technologies allow consumers to visualize products in real-world settings, virtually try them before making a purchase, and explore dynamic virtual environments. Such immersive experiences not only enhance customer engagement and foster brand loyalty but also drive sales.
Moreover, AR and VR empower businesses to effectively showcase their products by offering detailed information and personalized recommendations to users. Thus, the integration of AR and VR technologies consist of the potential to transform the future of digital marketplace by delivering innovative and compelling shopping experiences.
The key players operating in the Denmark digital marketplace industry include Amazon.com, Inc., Walmart Inc., eBay Inc., Alibaba Group Holding Limited, Rakuten Group, Inc., Sea Limited, MercadoLibre, Inc., JD.com, Inc., Etsy, Inc., Allegro.eu, Kogan.com, SEEK, Carsales, REA Group Ltd., Airtasker Ltd. and others.
Desktop
Mobile
Tablets
Business to Business (B2B)
Business to Consumer (B2C)
Consumer to Consumer (C2C)
Commercial
Personal
REPORT SCOPE AND SEGMENTATION:
Parameters |
Details |
Market Size in 2023 |
USD 3.78 Billion |
Revenue Forecast in 2030 |
USD 7.23 Billion |
Growth Rate |
CAGR of 9.6% from 2024 to 2030 |
Analysis Period |
2023–2030 |
Base Year Considered |
2023 |
Forecast Period |
2024–2030 |
Market Size Estimation |
Billion (USD) |
Growth Factors |
|
Companies Profiled |
15 |
Market Share |
Available for 10 companies |
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |
Amazon.com, Inc.
Walmart Inc.
eBay Inc.
Alibaba Group Holding Limited
Rakuten Group, Inc.
Sea Limited
MercadoLibre, Inc.
JD.com, Inc.
Etsy, Inc.
Allegro.eu
Kogan.com
SEEK
Carsales
REA Group Ltd.
Airtasker Ltd.