India Mobile Phone Accessories Market by Type (Battery, Headphone/Earphone, Portable Speaker, Charger, Memory Card, Power Bank, Battery Case, Protective Case, Smart Speaker, Screen Protector, Smart Watch, Fitness Band, AR & VR Headset, Mount & Stand, Cables, Selfie Stick, Pop-Socket, and Car/Bike Holder), by Distribution Channel (Offline and Online), by Sales Category (Branded, Third Parties, And White Labels/No Name Brands), by Sales Channel (Multi-Brand Store And Single Brand Store), by Usage (Android and iPhone) – Opportunity Analysis and Industry Forecast, 2024–2030
Industry: Retail and Consumer | Publish Date: 12-Apr-2024 | No of Pages: 162 | No. of Tables: 124 | No. of Figures: 89 | Format: PDF | Report Code : N/A
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Market Definition
India Mobile Phone Accessories Market size was valued at USD 9.83 billion in 2023, and is predicted to reach USD 17.75 billion by 2030, at a CAGR of 8.2 % from 2024 to 2030. Also, the India mobile phone accessories market size was 468.4 million units in 2023, and is predicted to reach 1055.0 million units by 2030, with a CAGR of 11.5% from 2024 to 2030. Mobile phone accessories comprise additional items or devices crafted to improve the functionality, protection, or aesthetic appeal of mobile devices. These accessories serve as optional upgrades that users can acquire to personalize, safeguard, or enhance the capabilities of their mobile gadgets.
They encompass a broad array of products, including cases, screen protectors, chargers, power banks, headphones, earphones, Bluetooth speakers, stylus pens, car mounts, selfie sticks, and various adapters and cables. Meeting a diverse range of needs and preferences, mobile phone accessories provide users with the flexibility to tailor their mobile experience according to their lifestyle and specific requirements, ranging from practical utility to fashion and personalization.
The Surge in E-Commerce Sector Fuels the Growth of the Market
The rise in e-commerce sector propels the growth of the market within the region. With the convenience offered by online shopping, consumers now enjoy unparalleled access to a wide range of accessories, spanning from cases and screen protectors to chargers and headphones. This surge in e-commerce has democratized the market landscape, enabling smaller brands and specialized players to compete alongside established manufacturers.
Furthermore, the proliferation of mobile shopping applications and optimized websites has simplified the process of purchasing accessories, making it as effortless as a few clicks, thereby stimulating market expansion. E-commerce platforms also facilitate seamless comparison of products, access to customer reviews, and the ability to discover the best deals, empowering consumers to make well-informed purchasing decisions.
Additionally, the global reach of e-commerce allows mobile phone accessory manufacturers to penetrate new markets and demographics, broadening their customer base beyond traditional retail confines. As e-commerce continues to progress and innovate, its impact on the mobile phone accessories market in India is anticipated to deepen, propelling further growth and influencing consumer preferences in the foreseeable future.
Rising Smartphone Adoption Fuels the Market Growth
The surge in smartphone adoption serves as a foundational catalyst for the mobile phone accessories market in India. With smartphones evolving into indispensable tools for communication and entertainment, the demand for accessories that complement and enrich these devices witnesses a notable upswing. This trend stems from several pivotal factors.
Firstly, the extensive user base of smartphones propels overall market growth, attracting a larger pool of potential customers in search of accessories like cases, screen protectors, chargers, and headphones. Moreover, the recurring cycle of smartphone replacement and upgrades drives sustained demand for compatible accessories, as consumers seek new additions that align with their latest device models.
Furthermore, the desire for device protection and personalization motivates consumers to invest in accessories that not only shield their devices from damage but also reflect their distinct style preferences. The diverse array of smartphone models and brands available further intensifies accessory demand, with manufacturers endeavouring to address the specific requirements of flagship devices, mid-range smartphones, and budget-friendly models alike.
Additionally, regional disparities in smartphone adoption rates, especially in burgeoning markets, present opportunities for customized accessory offerings tailored to resonate with local consumer preferences and purchasing power. In essence, the escalating prevalence of smartphones worldwide serves as a catalyst for driving innovation, fostering expansion, and promoting diversification within the mobile phone accessories market in India.
Compatibility Challenges and Fragmentation in the Phone Accessories Market may Hinder the Market Growth
The proliferation of different smartphone models and brands with varying designs, sizes, and specifications poses a significant challenge for phone accessory manufacturers. Ensuring compatibility with a wide range of devices requires continuous investment in research and development, as well as testing processes.
Moreover, the rapid pace of technological advancements and frequent updates to smartphone models contribute to product fragmentation, making it challenging for companies to keep up with the latest device releases and adapt their accessory offerings accordingly. This compatibility issue can limit the market reach of certain accessories and create complexities in inventory management and distribution channels.
Integration of Augmented Reality (AR) in Accessories Creates Future Opportunities for the Market
With the growing prevalence of augmented reality (AR) technology in mobile devices, there emerges a promising opportunity for accessories that seamlessly integrate with AR capabilities. This encompasses AR-enabled phone cases equipped with built-in sensors or projectors, enhancing users' interactions with virtual objects. Furthermore, there is potential for AR-enhanced headsets or glasses that synchronize with mobile phones, providing immersive gaming, navigation, or educational experiences. Manufacturers at the forefront of this field can capitalize on the increasing demand for AR technology by providing accessories that unlock new levels of functionality and experience for mobile devices.
Competitive Landscape
The India mobile phone accessories market comprises various market players, such as Samsung Electronics, Apple Inc., Bose Corporation, Sony Corporation, Xiaomi Corporation, Google, Skullcandy, Amazon.com, Huawei Technologies Co. Ltd., Imagine Marketing Ltd, and others.
India Mobile Phone Accessories Market Key Segments
By Type
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Battery
-
Headphone/Earphone
-
Portable Speaker
-
Charger
-
Memory Card
-
Power Bank
-
Battery Case
-
Protective Case
-
Smart Speaker
-
Screen Protector
-
Smart Watch
-
Fitness Band
-
AR & VR Headset
-
Mount & Stand
-
Cables
-
Selfie Stick
-
Pop-Socket
-
Car/Bike Holder
By Distribution Channel
-
Offline
-
Online
By Sales Category
-
Branded
-
Third Parties
-
White Labels/No Name Brands
By Sales Channel
-
Multi-Brand Store
-
Single Brand Store
By Usage
-
Android
-
iphone
REPORT SCOPE AND SEGMENTATION:
| Parameters |
Details |
|
Market Size in 2023 |
USD 9.83 Billion |
|
Revenue Forecast in 2030 |
USD 17.75 Billion |
|
Growth Rate |
CAGR of 8.2 % from 2024 to 2030 |
|
Market Volumes in 2023 (Million units) |
468.4 |
|
Volumes Forecast in 2030 (Million units) |
1055.0 |
|
Growth Rate |
11.5% |
|
Analysis Period |
2023–2030 |
|
Base Year Considered |
2023 |
|
Forecast Period |
2024–2030 |
|
Market Size Estimation |
Billion (USD) |
|
Growth Factors |
|
|
Companies Profiled |
10 |
|
Market Share |
Available for 10 companies |
|
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
|
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |
KEY PLAYERS
-
Samsung Electronics
-
Apple Inc.
-
Bose Corporation
-
Sony Corporation
-
Xiaomi Corporation
-
Google
-
Skullcandy
-
Amazon.com
-
Huawei Technologies Co. Ltd.
-
Imagine Marketing Ltd
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Research Landscape
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Quantitative research is particularly effective in measuring the prevalence of trends, assessing market size, and gauging the impact of various factors on consumer behavior. The numerical precision attained through this approach equips our clients with actionable insights, facilitating data-driven decision-making and strategy formulation.
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