Shower Enclosure and Cubicles Market

Shower Enclosure and Cubicles Market Definition

The Global Shower Enclosure and Cubicles Market size was valued at USD 3.51 billion in 2023 and is predicted to reach USD 5.38 billion by 2030 with a CAGR of 6.3% from 2024-2030. The shower enclosure and cubicles market also known as shower hardware market is defined as the sector involved in the production, distribution, and supply of shower cubicles intended to improve bathrooms' aesthetics and functionality. These cubicles and enclosures are designed in different forms to meet the requirements of various bathroom interior designs and layouts. These are made from materials such as glass, acrylic, or metal frames. The marketplace covers all types of products ranging from shower doors, screens, trays and complete cubicle units for both residential or commercial users. These products are commonly used in residential, commercial, and hospitality surroundings, offering a modern, convenient, and hygienic bathing solution.

Market Dynamics and Trends

The growing urbanization across the globe increases the demand for the shower enclosure and cubicles. According to the report of the World Bank, the population growth in urban areas is expected to increase by 1.5 times to reach 6 billion people in 2045. With the increasing proportion of people migrating to urban areas the need for modern and space-efficient bathroom solutions increases prompting demand for shower enclosures and cubicles.

Moreover, the increasing demand for high-quality and visually appealing bathroom fixtures in hotels and resorts across the globe is leading to a rise in the trend of luxury bathroom upgrades, thus driving the market growth. Shower enclosures and cubicles are vital elements of bathrooms in hotels, providing privacy, functionality, and elegance. Moreover, with a growing demand for wellness-related facilities while traveling, amenities such as steam showers, hydrotherapy choices, and modern shower enclosures cater to meet these preferences. As a result, the hospitality industry's expansion is fuelling the need for cutting-edge and high-quality shower enclosure options, leading to Shower Enclosure and Cubicles market growth.

Additionally, the global growth in the construction industry further increases the demand for modern and functional bathroom solutions in new residential and commercial properties. The report from the Global Wellness Institute (GWI) mentions that the real estate sector grew from USD 225 billion in 2019 to USD 438 billion in 2023, indicating a global construction growth rate of 5.1%. This growth rate depicts the growing demand for shower cubicles and enclosures.

However, the higher initial investment required for shower enclosures and cubicles acts as a restraint on the shower enclosure and cubicles demand. This barrier is particularly significant for budget-conscious consumers, especially in regions with lower average disposable incomes. The cost of shower enclosures and cubicles make some consumers to opt for more affordable alternatives, limiting market growth in these areas.

On the contrary, incorporating innovative designs such as folding mechanisms, curved walls, and corner configurations tailored to smaller bathrooms is expected to create a promising future opportunity in the shower enclosure and cubicles industry. By incorporating these designs manufacturers will be able to maximize space efficiency and cater to the growing demand for compact bathroom solutions. These innovative designs will address the space constraints of urban living and offer stylish options for consumers seeking modern bathroom fixtures. 

Market Segmentation and Scope of Study

The shower enclosure and cubicles market report are segmented on the basis of material, shape, distribution channel, end user, and region. On the basis of material, the market is categorized into glass, acrylic, metal, and plastic. The glass segment is further divided into tempered glass, frosted glass, clear glass, and tinted glass. The metal segment is further categorized into aluminum and stainless steel. Based on the shape, the market is classified into square, rectangular, round, pentagon, and quadrant. On the basis of end-users, the market is classified into residential and commercial. On the basis of distribution channel, the market is segmented into offline and online. Regional breakdown and analysis of each of the aforesaid segments include regions comprising North America, Europe, Asia-Pacific, and the Rest of the World (RoW).

Geographical Analysis

North America holds the dominant share in the shower enclosure and cubicles market and is expected to continue its dominance during the forecast period. This is attributed to the rise in population in the U.S., that is increasing demand for residential construction and bathroom renovation projects. 

According to the data provided by the United States Census Bureau, the U.S. population in 2022 went up by 1.6 million, indicating an increase of 0.5% to 334.9 million. As the population grows, there is a corresponding need for housing, leading to new construction and remodeling of existing homes. With this increasing number of households upgrading to modern bathrooms demand for shower enclosures and cubicles grows. 

Moreover, the continuously growing real estate industry in the U.S. further fuels the demand for shower enclosures and cubicles by boosting modern facilities and efficient bathroom solutions adoption across residential and commercial properties. As per the report of Economic Impacts of Commercial Real Estate 2022, the commercial real estate industry contributes USD 2.3 trillion to U.S. GDP. This growing construction of apartments and residential building increases the demand for stylish and functional shower enclosures to enhance property appeal and value.

On the other hand, Asia-Pacific witnesses a steady rise in the shower enclosure and cubicles industry owing to the rising tourism industry in this region that increases the demand for accommodation facilities. According to the data published by Invest India, India's tourism and hospitality industry is projected to generate revenue of over USD 59 billion by 2028.  As tourist arrivals surge in this region, there is a corresponding need for hotels, resorts, and leisure facilities to provide luxurious and comfortable guest experiences. Shower enclosures and cubicles play a prominent role in the renovation of the quality guest bathroom, stimulating market growth in the Asia Pacific region.

Also, the presence of key market players such as Hindware and LIXIL Group in the Asia Pacific region further drives the shower hardware industry. These companies manufacture wide range of high-quality shower enclosure and cubicle products to elevate the aesthetic appeal of bathrooms with innovative features and contemporary designs.

For instance, in June 2022, Hindware launched countertop basins and shower enclosures. The new products are designed with the brand's focus on "Thoughtful Is Beautiful," emphasizing the importance of ease of use and maintenance in bathroom design. This launch of shower enclosures is driving innovation, competition, and market expansion in the market.

Competitive Landscape

The shower enclosure and cubicles market comprise various market players including Jaquar Group, Duravit, Kohler Co., Huppe, LIXIL Group, Porcelanosa Group, Masco Corporation, American Shower Door Corporation, Lakes Bathrooms, and Fleurco. These market players are adopting various strategies including product launches and acquisitions to maintain their dominance in the market.

For instance, in June 2023, Jaquar launched a new shower panel called "Infinity" in various colours, including infinity black and infinity white. The infinity black shower panel featured a black tempered glass body, two ABS body massage jets, a hand shower with a flexible hose, and a brass spout.

Also, December 2022, LIXIL, a maker of water and housing products, acquired Basco, a US-based shower door manufacturing company. This strategic acquisition enabled LIXIL to expand its comprehensive kitchen and bath portfolio in the Americas and provide consumers with full showering and bathroom solutions.

Moreover, in October 2022, Kohler launched a new shower collection called “Anthem” that offers an immersive showering experience tailored to the user's preferences. The Anthem collection includes shower valves and controls available in both analogy and digital versions, which can independently control up to six shower components such as hand showers, body sprays, rain heads, and showerheads. 

Key Benefits

• The report provides quantitative analysis and estimations of the shower enclosure and cubicles industry from 2024 to 2030, which assists in identifying the prevailing market opportunities.

• The study comprises a deep-dive analysis of the shower enclosure and cubicles market including the current and future trends to depict prevalent investment pockets in the market.

• Information related to key drivers, restraints, and opportunities and their impact on the shower enclosure and cubicles market is provided in the report. 

• Competitive analysis of the players, along with their market share is provided in the report.

• SWOT analysis and Porter's Five Forces model is elaborated in the study.

• Value chain analysis in the market study provides a clear picture of the roles of stakeholders.

Shower Enclosure and Cubicles Market Key Segments

By Material 

• Glass

  • Tempered glass

  • Frosted glass

  • Clear glass

  • Tinted glass

• Acrylic

• Metal

  • Aluminum

  • Stainless steel

• Plastic

By Shape 

• Square

• Rectangular

• Round

• Pentagon

• Quadrant

By End User 

• Residential 

• Commercial

By Distribution Channel 

• Offline 

• Online

By Region

• North America

  • The U.S.

  • Canada

  • Mexico

• Europe

  • The UK

  • Germany

  • France        

  • Italy        

  • Spain        

  • Denmark        

  • Netherlands        

  • Finland        

  • Sweden        

  • Norway        

  • Russia        

  • Rest of Europe    

• Asia-Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia

  • Indonesia

  • Singapore

  • Taiwan

  • Thailand

  • Rest of Asia Pacific

• Rest of the World

  • Latin America

  • Middle East

  • Africa

REPORT SCOPE AND SEGMENTATION:

Parameters	Details
Market Size in 2023	USD 3.51 Billion
Revenue Forecast in 2030	USD 5.38 Billion
Growth Rate	CAGR of 6.3% from 2024 to 2030
Analysis Period	2023–2030
Base Year Considered	2023
Forecast Period	2024–2030
Market Size Estimation	Billion (USD)
Growth Factors	The worldwide growth in urbanization drives the market. The increasing demand for high-quality and visually appealing bathroom fixtures in hotels and resorts propels market growth. The growth in the real estate sector propels growth in the shower enclosure and cubicles market.
Countries Covered	28
Companies Profiled	10
Market Share	Available for 10 companies
Customization Scope	Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.
Pricing and Purchase Options	Avail customized purchase options to meet your exact research needs.

KEY PLAYERS

• Jaquar Group

• Duravit

• Kohler Co.

• Huppe

• LIXIL Group

• Porcelanosa Group

• Masco Corporation

• American Shower Door Corporation

• Lakes Bathrooms

• Fleurco