Thailand Power Bank Market by Battery Capacity (Upto 5000 mAh, 5001-10000 mAh, 10001-20000 mAh, Above 20000 mAh), by Battery Type (Lithium-ion (Li-ion) and Lithium-Polymer (Li-Po)), by Portability (Mini Power Banks, Compact Power Banks, and Larger High Capacity Power Banks), by Charging Technology Type (MagSafe or Wireless Charging Support and Standard Charging Support), by Number of Ports (1 to 2 Ports, 3 to 5 Ports, and More than 5 Ports), by Design (Standard Power Banks and Rugged Power Banks), by Display technology (Power Banks with Display Technology and Power Banks without Display Technology), by Compatibility (Universal Power Banks and Device Specific Power Banks), by Power Output (Less Than 15W, 15W-65W, 66W-200W, and More than 200W), and by Distribution Channel (E-commerce Or Online and Offline) – Opportunity Analysis and Industry Forecast, 2024 – 2030
Industry: Retail and Consumer | Publish Date: 19-Mar-2024 | No of Pages: 80 | No. of Tables: 132 | No. of Figures: 97 | Format: PDF | Report Code : N/A
Speak to Our Analyst
Market Definition
Thailand Power Bank Market size was valued at USD 40.99 million in 2023, and is predicted to reach USD 48.76 million by 2030, with a CAGR of 2.1% from 2024 to 2030.
The power bank industry is dedicated to designing, manufacturing, and distributing portable charging devices. These devices, typically equipped with lithium-ion or lithium-polymer batteries, are engineered to store electrical energy and provide on-the-go charging for many portable electronic devices such as smartphones, tablets, digital cameras, and laptops. The industry has evolved rapidly, responding to the increasing reliance on mobile devices and the consequent need for portable power solutions.
The advantages of power banks are numerous and significant. Their primary benefit lies in their portability, allowing users to charge electronic devices without a stationary power source. This feature mainly benefits people who travel frequently or engage in outdoor activities. Moreover, power banks are designed to be compact and lightweight, enhancing their convenience.
Additionally, modern power banks are available in various capacities, enabling them to store enough energy to charge multiple devices or provide several charges to a single device, which is especially useful during extended periods away from traditional power sources. However, the environmental impact of these devices, particularly the production and disposal of lithium batteries, is a concern, necessitating proper recycling and disposal methods to minimize their ecological footprint.
Growing Investments in Thailand’s Electronics Sector Fuels the Power Bank Market Growth
A key driver for the power bank market is the surge in investment within Thailand's electronics sector. In the first half of 2021, the industry witnessed a significant boost, with 77 projects attracting a total investment of USD 1.8 billion.
This substantial influx of capital demonstrates a keen interest in propelling technology and innovation within the Thai electronics sector. This investment trend suggests that the Thai market is poised to see advancements in power bank technology, responding to the global demand for more efficient and high-capacity charging solutions.
Growing Online Retail Sales Boosts Power Bank Market Expansion
The online retail sales growth in Thailand is another pivotal factor boosting the power bank market. The Thai e-commerce market is projected to grow by 1.8% in 2023, contributing to a global growth rate of 8.7% in the same year.
Notably, the electronics segment significantly contributes to this growth, accounting for 23.8% of the Thai e-commerce revenue. This prevalence of electronics in online retail indicates a strong consumer preference for purchasing electronic products, including power banks, through digital platforms.
Environmental Challenges Restricting Power Bank Market Growth
The growth of the power bank market is being hindered by its environmental impact, primarily stemming from the production and disposal of lithium batteries. The manufacturing process of lithium-ion batteries involves toxic metals and significant energy consumption, leading to greenhouse gas emissions.
Innovations in Battery Technology to Create Future Market Prospects for Power Banks
Growing technological innovations in battery technology, particularly with the development and incorporation of graphene batteries is poised to create ample opportunities for the power bank market in the future. Graphene, known for its superior conductivity exceeding that of copper, is emerging as a revolutionary material in the field of energy storage and transmission. The application of graphene in power bank technology significantly enhances their potential, distinguishing them from traditional lithium-ion counterparts. Graphene-based power banks demonstrate a markedly extended lifespan, a pivotal attribute for consumer electronics.
This technological evolution is not only expected to elevate the performance standards of power banks but also introduces an element of sustainability and cost-effectiveness. The integration of graphene batteries is thus not merely an advancement in battery technology, but also represents a paradigm shift in the power bank market, setting new benchmarks for efficiency, sustainability, and user convenience.
Competitive Landscape
The Thailand Power Bank industry includes several market players such as Anker Innovations Co. Ltd., Xiaomi Corporation, Samsung Electronics Co., Ltd., Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus), Lenovo Group Limited, Zagg Inc. (Mophie), Belkin International, Inc., Ambrane Thailand Pvt Ltd., Baseus, Veger Power Inc.
Thailand Power Bank Market Key Segments
By Battery Capacity
-
Up to 5,000 mAh
-
5,001 to 10,000 mAh
-
10,001 to 20,000 mAh
-
Above 20,000 mAh
By Battery Type
-
Lithium-Ion (Li-Ion)
-
Lithium-Polymer (Li-Po)
By Portability
-
Mini Power Banks
-
Compact Power Banks
-
Large High-Capacity Power Banks
By Charging Technology Type
-
Magsafe or Wireless Charging Support
-
Standard Charging Support
By Number of Ports
-
1 to 2 Ports
-
3 to 5 Ports
-
More than 5 ports
By Design
-
Standard Power Banks
-
Rugged Power Banks
By Display Technology
-
Power Banks with Display Technology
-
Power Banks without Display Technology
By Compatibility
-
Universal Power Banks
-
Device-Specific Power Banks
By Power Output
-
Less than 15W
-
15-65W
-
66 to 200W
-
More than 200W
By Distribution Channel
-
E-commerce or Online
-
Offline
REPORT SCOPE AND SEGMENTATION:
|
Parameters |
Details |
|
Market Size in 2023 |
USD 40.99 Million |
|
Revenue Forecast in 2030 |
USD 48.76 Million |
|
Growth Rate |
CAGR of 2.1% from 2024 to 2030 |
|
Analysis Period |
2023–2030 |
|
Base Year Considered |
2023 |
|
Forecast Period |
2024–2030 |
|
Market Size Estimation |
Million (USD) |
|
Growth Factors |
|
|
Companies Profiled |
10 |
|
Market Share |
Available for 10 companies |
|
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
|
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |
KEY PLAYERS
-
Anker Innovations Co. Ltd.
-
Xiaomi Corporation
-
Samsung Electronics Co., Ltd.
-
Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus)
-
Lenovo Group Limited
-
Zagg Inc. (Mophie)
-
Belkin International, Inc.
-
Ambrane India Pvt Ltd.
-
Baseus
-
Veger Power Inc.
At Next Move Strategy Consulting, we understand that insightful market research is the cornerstone of successful business decisions. That's why we employ a robust and multifaceted approach, combining various methodologies to deliver the most accurate and actionable data for our clients.
Research Landscape
We navigate the world of research with two primary approaches:
Qualitative Approach
Our qualitative research methodologies involve immersive techniques such as in-depth interviews, focus groups, and observational studies. By engaging directly with individuals and stakeholders, we uncover valuable insights that quantitative data alone may overlook.
Quantitative Research
In tandem with qualitative methodologies, NMSC leverages the power of Quantitative Research to provide a robust foundation of numerical insights. Through systematic data collection and analysis, we quantify patterns, preferences, and market trends, offering a comprehensive view of the business landscape.
Our quantitative research approach employs diverse tools, including surveys, experiments, and statistical modelling. These methodologies enable us to gather data from a large and representative sample, ensuring the statistical significance of our findings. By employing structured questionnaires and standardized data collection methods, we guarantee the reliability and validity of the information we present to our clients.
Quantitative research is particularly effective in measuring the prevalence of trends, assessing market size, and gauging the impact of various factors on consumer behavior. The numerical precision attained through this approach equips our clients with actionable insights, facilitating data-driven decision-making and strategy formulation.
Our Specialized Toolbox for Industry-Specific Market Research
We deploy a specialized arsenal of techniques tailored to meet your unique requirements. Here's a glimpse into our comprehensive toolbox:
Information Procurement
The stage entails acquiring market data or relevant information through various sources and methodologies.
Market Research Approach
We utilize both top-down and bottom-up approaches in market research analysis to achieve a comprehensive understanding of the market dynamics, leveraging the broad perspective of industry trends and macroeconomic factors alongside detailed insights from specific segments and individual companies.
Porters Five Forces Analysis
We conduct Porter's Five Forces analysis to evaluate the competitive landscape of an industry, providing us with insights into factors that affect profitability and strategic positioning.
SWOT Analysis
We conduct SWOT analysis to understand market trends, identify potential threats, capitalize on opportunities, and assess our strengths and weaknesses.
Forecasting
We utilize a forecasting model to predict future consumption by considering parameters like population, economics, regulations, market competition, drivers, constraints, technology, and pricing. We also employ statistical techniques such as multilinear regression, exponential smoothing, moving average, ARIMA, and Monte Carlo simulations for accurate predictions. In econometric forecasting, we analyzed short-term and long-term event impacts, attributing values based on regulatory frameworks, economic factors, and market events.
Frequently Asked Questions
Download Free Sample
Related Blogs
Key Companies Holds the Market Share of Around 50 percentage in Electric Shaver Industry – Here is why
The global electric shaver market is growing at a compound a...
Comprehensive Analysis of Leading US Giants in the Prepaid Cards Market
The global prepaid card industry estimated to cross the mark...
Discover How Allstate and AXA Are Powering the Growth of the Extended Warranty Industry
According to NMSC analysis, the global extended warranty mar...
