17-Apr-2024
Presence of leading players and economic growth are driving up demand for India air coolers market during the forecast period.
India Air Coolers Market was valued at USD 144.6 million in 2023, and is predicted to reach USD 333.8 million by 2030, with a CAGR of 12.1% from 2024 to 2030, according to new research by Next Move Strategy Consulting.
India's air cooler market is led by prominent industry players such as Symphony Ltd, Voltas, Havells India Limited, Bajaj Electricals Ltd., and Crompton. These companies are driving growth through strategic initiatives and innovative product offerings. Similar to air conditioners, air coolers are evolving to address air pollution concerns and incorporate intelligent features. For example, Crompton's Optimus 65 IOT coolers feature PureShield Technology with a PM2.5 filter for air purification and Anti-bac Control panels using N9 Silver World Technology for bacterial protection. These smart coolers can be conveniently controlled via the Crompton app or voice assistants such as Google Home or Amazon Alexa.
India's significant economic stature as the fifth-largest economy globally, with a formidable nominal GDP of USD 3.73 trillion in 2023, growing at an impressive rate of 7.3% annually, plays a pivotal role in driving consumer spending power. This economic prosperity fuels the demand for indoor comfort solutions such as air coolers, as individuals prioritize enhancing their living standards and comfort levels.
The inefficiency of air coolers in humid and coastal areas poses a notable obstacle to the widespread adoption and expansion of the air cooler market. In regions with high humidity levels, such as coastal areas or tropical climates, air coolers may struggle to effectively cool indoor spaces. This challenge arises from the reliance of air coolers on water evaporation to reduce the air temperature. In humid conditions where the air is already saturated with moisture, evaporation becomes less efficient, leading to diminished cooling capacity and decreased effectiveness of air coolers.
Technological advancements offer significant growth prospects for the air cooler market. Innovations in fan design, evaporative cooling technology, and intelligent features such as remote control enhance user experience. These advancements address consumer needs such as energy efficiency, portability, quiet operation, and air quality improvement. Integration with smart home devices further boosts appeal among tech-savvy consumers, driving adoption and differentiation in the competitive market landscape.
The India air coolers industry includes several market players such as Symphony Ltd, Midea Group Co. Ltd., Voltas, Havells India Ltd., Portacool LLC, Bajaj Electricals Ltd., Crompton Greaves Consumer Electricals Ltd., Orient Electric, Usha International Ltd., and Fujian Jinghui Environmental Technology Co., Ltd.
The information related to key drivers, restraints, and opportunities and their impact on the India air coolers market is provided in the report.
The value chain analysis in the market study provides a clear picture of the roles of each stakeholder.
The market share of players in the India air coolers market is provided in the report along with their competitive analysis.
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