Growing urbanization and rising average temperatures are driving up demand for U.S. air coolers market during the forecast period.

The U.S. Air Coolers Market size was valued at USD 482.5 million in 2023 and is predicted to reach USD 795.8 million by 2030, with a CAGR of 6.9% from 2024 to 2030, according to new research by Next Move Strategy Consulting.

Urbanization plays a crucial role as a primary driver, as the country witnesses a consistent rise in its urban population, leading to an escalating demand for indoor cooling solutions. The necessity for efficient and economical cooling technologies becomes progressively crucial as urban areas expand and densify. This trend is notably pronounced in the US, where urbanization rates are the highest in North America. In 2022, the urban population reached 277 million, marking a 0.63% increase from 2021, as per data from the World Bank.

The increasing average temperatures nationwide drive up the demand for cooling solutions, thereby fueling the growth of the air cooler market. In 2022, the average highest temperature (daytime highs) for the Contiguous 48 US states, known as CONUS, reached 18.7°C, surpassing the 20th-century average by 0.94°C, according to the National Centers for Environmental Information. As temperatures rise above historical norms, consumers are actively seeking practical and accessible cooling options to relieve the discomfort caused by the heat.

The inefficiency of air coolers in humid and coastal regions poses a significant challenge to the widespread adoption and growth of the air cooler market. In areas characterized by high humidity levels, such as coastal regions or tropical climates, air coolers may struggle to effectively cool indoor spaces. This challenge arises because air coolers rely on water evaporation to lower the air temperature. However, in humid conditions where the air is already saturated with moisture, evaporation becomes less efficient, leading to limited cooling capacity and reduced effectiveness of air coolers.

Technological advancements offer a significant opportunity for the future growth of the air cooler market. Continuous innovation has led to the development of increasingly efficient and feature-rich air cooler models, including enhancements in fan design, evaporative cooling technology, and the integration of intelligent features such as remote control and programmable settings, collectively enhancing the overall user experience.

As technological advancements progress, the air cooler market stands to benefit from the introduction of innovative features that address consumer needs and preferences, such as energy efficiency, portability and space-saving design, quiet operation, and air quality improvement. These advancements enhance the performance and functionality of air coolers, contributing to their differentiation in a competitive market landscape. Additionally, integrating intelligent technologies creates opportunities for connectivity and interoperability with other smart home devices, further enhancing the appeal and adoption of air coolers among tech-savvy consumers.

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The U.S. air coolers industry includes several market players such as Symphony Ltd, Midea Group Co. Ltd., Voltas, Havells U.S. Ltd., Portacool LLC, Bajaj Electricals Ltd., Crompton Greaves Consumer Electricals Ltd., Orient Electric, Usha International Ltd., and Fujian Jinghui Environmental Technology Co., Ltd.

Key Insights from the Air Coolers Market Report:

• The information related to key drivers, restraints, and opportunities and their impact on the air coolers market in U.S. is provided in the report.

• The value chain analysis in the market study provides a clear picture of the roles of each stakeholder.

• The market share of players in the U.S. air coolers industry is provided in the report along with their competitive analysis.