Denmark Electric Shaver Market

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Denmark Electric Shaver Market by Type (Rotary Shaver, Foil Shaver, and Clippers and Trimmers), by Power Source (Battery Powered and Rechargeable/Cordless), by Usage (Dry Electric Shavers and Wet and Dry Electric Shavers), by Distribution Channel (Online and Offline), and by End-User (Men and Women) – Opportunity Analysis and Industry Forecast, 2025–2030

Industry: Retail and Consumer | Publish Date: 09-Apr-2025 | No of Pages: 132 | No. of Tables: 98 | No. of Figures: 63 | Format: PDF | Report Code : RC2551

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Denmark Electric Shaver Market Overview

Denmark Electric Shaver Market size was valued at USD 666.0 million in 2024, and is predicted to reach USD 754.7 million by 2030, at a CAGR of 1.6% from 2025 to 2030. In terms of volume the market size was 3861.5 thousand units in 2024 and is projected to reach 4907.3 thousand units in 2030, with a CAGR of 3.5% from 2025 to 2030.

The various factors such as rising urbanization and expanding e-commerce sector are key factors driving the market's growth. Nevertheless, the availability of alternatives hinders the possible development of the industry. Contrary to this, the use of sustainable materials in the manufacturing of electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products.

Rising Urbanization Drives the Denmark Electric Shaver Market Growth

The increasing urbanization in the country fuels the consumption of electric shavers as city dwellers look for hair care products suitable to their busy lifestyle. As per the UN Population Division, the urban population in Denmark amounted to 5.22 million in 2022, evidencing rapid urbanization. 

This change encourages businesses to innovate with smart controls, long-life rechargeable batteries, and multi-sided design making consumer experience better and meeting consumer demands. These innovations propel the market's forward growth as sales of advanced solutions for grooming gain momentum.

 

Expanding E-Commerce Sector Boosts the Growth of the Market

The e-commerce industry growth specifically in the personal care category is revolutionizing the electric shaver market. People are preferring online purchases because it is convenient, allows for product comparison, and offers high-tech grooming accessories such as electric shavers. 

The International Trade Agency indicates that personal care and food contributed a combined 24.3% of the total e-commerce revenues in 2024. This transformation demonstrates the convenience of online platforms that leads to consumers giving importance to digital solutions for their personal care needs. 

The electric shaver segment benefits significantly from this trend, establishing a heightened demand in the personal care industry while meeting the evolving demands of the modern consumer. 

 

Limited Battery Life and Frequent Recharging Restraints Denmark Electric Shaver Market 

Limited battery life and high recharge frequency of electric shavers slows down the market growth since such concerns are unappealing to consumers, especially those with busy schedules or frequent travel frequency demands. Limited battery life interrupts grooming habits by requiring frequent charging or carrying chargers that most consumers find tedious. In contrast, products such as manual razors require no power or maintenance and are more convenient. These battery-related drawbacks reduce the appeal of electric shavers, restricting their uptake and market expansion. 

Incorporation of Sustainable Materials Creates Growth Opportunity for the Market

The use of sustainable materials in the manufacturing of electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. Shavers that use renewable materials, recyclable parts, and sustainable packaging are becoming the buyers' go-to option in the pursuit of sustainability. 

For example, Braun uses only renewable energy to manufacture its Series 9 Pro shavers, while Philips employs renewable electricity to make blades and recycled paper to package them. Philips also gives an Eco Passport with every product, highlighting its environmentally friendly processes. These actions are expected to appeal to green consumers and drive brand loyalty.

 

Competitive Landscape  

The several market players operating in Denmark electric shaver industry includes Koninklijke Philips N.V. Panasonic Corporation, Andis Company, Procter & Gamble (Braun), Spectrum Brands Inc. (Remington), Proshave, Babyliss Pro, Grundig, Gillete (P&G), Moser, and others.

Denmark Electric Shaver Market Key Segments

By Type

  • Rotary Shaver

  • Foil Shaver

  • Clippers and Trimmers

    • Beard Trimmers

    • Body Trimmers

    • Others

By Power Source

  • Battery Powered

  • Rechargeable/Cordless

By Usage

  • Dry Electric Shavers

  • Wet and Dry Electric Shavers

By Distributional Channel

  • Online 

  • Offline

By End-User

  • Men 

  • Women

Key Players

  • Koninklijke Philips N.V.

  • Panasonic Corporation

  • Andis Company

  • Procter & Gamble (Braun)

  • Spectrum Brands Inc. (Remington)

  • Proshave

  • Babyliss Pro

  • Grundig

  • Gillete (P&G)

  • Moser

REPORT SCOPE AND SEGMENTATION:

Parameters

Details

Market Size in 2024

USD 666.0 Million

Revenue Forecast in 2030

USD 754.7 Million

Growth Rate

CAGR of 1.6% from 2025 to 2030

Market Volume in 2024

3861.5 Thousand Units

Volume Forecast in 2030

4907.3 Thousand Units

Growth Rate (Volume)

CAGR of 3.5% from 2025 to 2030

Analysis Period

2024–2030

Base Year Considered

2024

Forecast Period

2025–2030

Market Size Estimation

Million (USD)

Growth Factors

  • Rising urbanization drives the growth of the market.

  • Expanding e-commerce sector fuels the market growth.

Companies Profiled

10

Market Share

Available for 10 companies

Customization Scope

Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.

Pricing and Purchase Options

Avail customized purchase options to meet your exact research needs.

Bar chart Pie chart Pie chart

Frequently Asked Questions

The key market players operating in Denmark electric shaver market are Koninklijke Philips N.V. Panasonic Corporation, Andis Company, Procter & Gamble (Braun), Spectrum Brands Inc. (Remington), Proshave, Babyliss Pro, Grundig, Gillete (P&G), Moser, and others.

According to the Next Move Strategy Consulting, the size of Denmark electric shaver market is estimated to reach USD 754.7 million by 2030.

The adoption of sustainable materials creates future opportunity of the market.

The rising urban population and expanding ecommerce sector drives the growth of Denmark electric shaver market.

The limited battery life and frequent recharging restraints the growth of the industry.

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