Industry: Retail and Consumer | Publish Date: 08-Apr-2025 | No of Pages: 139 | No. of Tables: 104 | No. of Figures: 65 | Format: PDF | Report Code : RC2530
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Middle East Electric Shaver Market size was valued at USD 625.3 million in 2024, and is predicted to reach USD 766.2 million by 2030, at a CAGR of 2.9% from 2025 to 2030. In terms of volume the market size was 5996.7 thousand units in 2024 and is projected to reach 7440.3 thousand units in 2030, with a CAGR of 3.1% from 2025 to 2030.
The various factors such as rising urbanization and growing disposable income are key factors driving the market's growth. Nevertheless, the maintenance and battery replacement costs hinder the possible development of the industry. Contrary to this, the use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products.
The Middle East includes nations such as the UAE, Saudi Arabia and many other countries. The UAE's growing urban population drives the market growth as to fit their hectic lifestyle, citizens increasingly prefer grooming solutions that are efficient, durable and convenient. The presence of high-end grooming products to the masses via retail outlets and websites enhances the presence, allowing different companies to gain a significant market share when compared to Africa. The UN Population Division report, the UAE urban population was 8.27 million in 2022, reflecting the urbanization trend of the region. This development throughout the region strongly urges consumer to invest in electric shavers that are recognized for their instant results and top-notch performance, facilitating the ongoing growth of the market in the region.
The rising disposable income fuels the market demand in the Middle East as consumers increasingly prioritize premium grooming products that address to their busy lifestyles. The growing purchasing power among the individuals allows them to spend in capable electric shavers that delivers superior performance along with innovative features. The U.S. Energy Information Administration report states that, disposable income per capita in the region was USD 5,155 in 2022 and estimated to grow to USD 5,728 by 2035. This growth in income increases the overall demand for quality grooming tools, that encourages manufacturers to introduce new innovations in product and broaden their offerings, thereby accelerating market expansion.
The necessity for regular maintenance followed by periodic battery replacements significantly adds to the long-term costs of electric razors, making them a less appealing choice for budget-conscious consumers. It provides customers with the option to bear extra expenses for cleaning agents, blade replacement, and battery replacement for maximum efficiency. Such periodic expenses limitation dissuades prospective purchasers who are more concerned about cost and ease of use in their grooming products. Consequently, most consumers move towards low-maintenance substitutes such as manual razors that require little maintenance and have no added costs, thus inhibiting the development and extension of electric shaver use in the market.
The use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. Shavers that use renewable materials, recyclable parts, and sustainable packaging are becoming the buyers' go-to option in the pursuit of sustainability. For example, Braun uses only renewable energy to manufacture its Series 9 Pro shavers, while Philips employs renewable electricity to make blades and recycled paper to package them. Philips also gives an Eco Passport with every product, highlighting its environmentally friendly processes. These actions are expected to appeal to green consumers and drive brand loyalty.
The several market players operating in middle east shaving technologymarket includes Koninklijke Philips N.V., Panasonic Holding Corporation, Grundig, Procter & Gamble (Braun), Andis Company, Wahl Clipper Corporation, Xiaomi Corporation, Manscaped, Spectrum Brands Inc. (Remington), Babyliss Pro, Edgewell Personal Care (Schick) and others.
Rotary Shaver
Foil Shaver
Clippers and Trimmers
Beard Trimmers
Body Trimmers
Others
Battery Powered
Rechargeable/Cordless
Dry Electric Shavers
Wet and Dry Electric Shavers
Online
Offline
Men
Women
Koninklijke Philips N.V.
Panasonic Holding Corporation
Grundig
Procter & Gamble (Braun)
Andis Company
Wahl Clipper Corporation
Xiaomi Corporation
Manscaped
Spectrum Brands Inc. (Remington)
Babyliss Pro
Edgewell Personal Care (Schick)
Parameters |
Details |
Market Size in 2024 |
USD 625.3 Million |
Revenue Forecast in 2030 |
USD 766.2 Million |
Growth Rate |
CAGR of 2.9% from 2025 to 2030 |
Market Volume in 2024 |
5996.7 Thousand Units |
Volume Forecast in 2030 |
7440.3 Thousand Units |
Growth Rate (Volume) |
CAGR of 3.1% from 2025 to 2030 |
Analysis Period |
2024–2030 |
Base Year Considered |
2025 |
Forecast Period |
2025–2030 |
Market Size Estimation |
Million (USD) |
Growth Factors |
|
Companies Profiled |
11 |
Market Share |
Available for 10 companies |
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
Pricing and Purchase Options |
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