Industry: Retail and Consumer | Publish Date: 23-Jul-2024 | No of Pages: 112 | No. of Tables: 79 | No. of Figures: 44 | Format: PDF | Report Code : N/A
The Thailand Electric Shaver Market size was valued at USD 280.4 million in 2023, and is predicted to reach USD 454.7 million by 2030, at a CAGR of 6.7% from 2024 to 2030. The electric shaver industry is a part of the personal care and grooming sector. The electric shaver market consists of shavers, trimmers, and clippers. It specializes in designing, developing, and selling electric devices to remove facial and body hair efficiently. Electric shavers are distinguished by their rotating or oscillating blades and their reliance on electricity to operate. The key features of the electric shaver industry include the use of cutting-edge technologies, such as improved blades, ergonomic designs, wet and dry shaving capabilities, and smart features in some models. The industry also caters to a variety of consumer segments with different grooming preferences, offering cordless operation, adjustable cutting lengths, and specialized attachments.
The proliferation of e-commerce platforms has significantly impacted the electric shaver industry, providing consumers with convenient access to a wide range of electric shavers from various brands, thus driving Thailand electric shaver market growth. Consumers appreciate the ease of browsing through product options, comparing prices, and reading reviews from other users, all from the comfort of their homes. Additionally, e-commerce platforms often offer competitive pricing, discounts, and promotions, attracting budget-conscious shoppers. The availability of fast and reliable shipping options further enhances the appeal of purchasing electric shavers online. Consequently, electric shaver manufacturers are increasingly investing in their online presence, optimizing their websites for seamless shopping experiences, and leveraging digital marketing strategies to reach and engage with customers.
The escalating consciousness surrounding personal grooming and aesthetics is driving the market demand for grooming electronic merchandise, notably electric shavers. Social media platforms have emerged as instrumental channels in amplifying awareness regarding self-presentation and physical appearance, compelling individuals to meticulously observe their grooming routines to project a polished online persona. Furthermore, societal and professional norms consistently underscore the importance of a well-groomed appearance, whether in the workplace or social settings. This pressure to conform to grooming standards is further accentuated by prevailing fashion trends and the influence of celebrities and influencers who set grooming benchmarks. The accessibility and diversity of grooming articles, including electric shavers, have enhanced the personalization and convenience of personal grooming, catering to individual preferences and timetables.
The electric shaving industry confronts obstacles due to substantial initial investments and the continued prevalence of traditional options such as manual razors. The relatively high costs associated with many electric shavers may dissuade frugal consumers who perceive traditional grooming implements as more economically viable. Moreover, entrenched consumer familiarity with conventional choices such as safety razors poses a significant hurdle to widespread electric shaver adoption. Concerns regarding durability, perceived value, and entrenched cultural grooming norms further compound consumer reluctance. Addressing these challenges necessitates strategic pricing, targeted marketing accentuating electric shavers' advantages, and sustained innovation to bolster their appeal and competitiveness relative to traditional alternatives in a diverse grooming market.
Incorporating advanced technologies into the electric shaver industry creates significant growth opportunities. Smart features such as Bluetooth connectivity and integration with mobile apps offer users customization options, personalized grooming advice, and tracking capabilities. Precision-engineered blades, sensors, and adaptive shaving systems improve overall performance, fulfilling changing consumer expectations. Technological advancements in lithium-ion batteries and rapid charging tackle battery life concerns, enhancing user convenience. Innovative materials and ergonomic designs enhance comfort, catering to diverse user preferences. These advancements position electric shavers not only as grooming tools but also as smart, customizable solutions, ensuring continued industry growth and success.
The market players operating in the Thailand electric shaver industry include P&G (Braun), Koninklijke Philips N.V., Panasonic Corporation, Remington, Wahl Clipper Corporation, Andis Company Inc., Conair Corporation, Shanghai Flyco Electrical Appliance Co Ltd, Xiaomi, MANSCAPED, and others.
Dry
Wet or Dry
Rotary Shaver
Trimmer/Clipper
Foil Shaver
Rechargeable
Battery Powered
Men
Women
Health & Beauty Stores
Electric Stores
Supermarkets
Hypermarkets
Online
REPORT SCOPE AND SEGMENTATION:
Parameters |
Details |
Market Size in 2023 |
USD 280.4 Million |
Revenue Forecast in 2030 |
USD 454.7 Million |
Growth Rate |
CAGR of 6.7% from 2024 to 2030 |
Analysis Period |
2023–2030 |
Base Year Considered |
2023 |
Forecast Period |
2024–2030 |
Market Size Estimation |
Million (USD) |
Growth Factors |
|
Companies Profiled |
10 |
Market Share |
Available for 10 companies |
Customization Scope |
Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope. |
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. |
P&G (Braun)
Koninklijke Philips N.V.
Panasonic Corporation
Remington
Wahl Clipper Corporation
Andis Company Inc.
Conair Corporation
Shanghai Flyco Electrical Appliance Co Ltd
Xiaomi
MANSCAPED