France Electric Shaver Market

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France Electric Shaver Market by Type (Rotary Shaver, Foil Shaver, and Clippers and Trimmers), by Power Source (Battery Powered and Rechargeable/Cordless), by Usage (Dry Electric Shavers and Wet and Dry Electric Shavers), by Distribution Channel (Online and Offline), and by End-User (Men and Women) – Opportunity Analysis and Industry Forecast, 2025–2030

Industry: Retail and Consumer | Publish Date: 10-Apr-2025 | No of Pages: 165 | No. of Tables: 128 | No. of Figures: 73 | Format: PDF | Report Code : RC2553

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France Electric Shaver Market Overview

France Electric Shaver Market size was valued at USD 850.9 million in 2024, and is predicted to reach USD 1208.6 million by 2030, at a CAGR of 5.5% from 2025 to 2030. In terms of volume the market size was 6005.6 thousand units in 2024 and is projected to reach 9564.9 thousand units in 2030, with a CAGR of 7.5% from 2025 to 2030.

The various factors such as rising e-commerce sector and expansion in personal care and grooming sector are key factors driving the market's growth. Nevertheless, the limited battery performance hinders the possible development of the industry. Contrary to this, the use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. 

Rising E-Commerce Sector Drives the France Electric Shaver Market Growth

The growing E-Commerce industry across the country accelerates the demand for electric shavers by making products available to consumers in a wide variety, facilitating easy comparison of features, price, and reviews. 

This ease, combined with personalized promotions and home delivery facilities, results in increased purchases of electric razors. The International Trade Administration (ITA) states that 42 million French consumers shopped online in 2022, with the average online transaction reaching USD 68 and total spending around USD 3,685. The enhanced visibility and ease of access ultimately stimulates the demand for electric shavers that in turn fuels the market expansion.

 

Expansion in Personal Care and Grooming Sector Fuels the Growth of the Market

The surge in France’s personal care and grooming market propels the demand for advanced grooming products including electric shavers as consumers place more importance on personal hygiene and appearance. 

The growing preference for high-performance devices encourages manufacturers are incorporating innovative features into their products. The Personal Care Association states that the cosmetics and personal care sector in France was valued at USD 14.76 billion in 2023. This expanding focus on self-care motivates manufacturers to improve their product offerings including electric shavers with advanced technology that in turn drives the market growth. 

 

Limited Battery Performance Restraints France Electric Shaver Market Expansion

Limited battery life of electric shavers hinders the demand since repeated recharging and degradation of battery life over time imposes considerable inconvenience to users. These problems interrupt the user experience, especially for people who use electric shavers as part of everyday grooming or while travelling, where charging options are limited. As the battery grows older, its lower efficiency causes shorter usage times and lower reliability, causing users to look for replacements or alternatives further slowing down the market. 

Incorporation of Sustainable Materials Creates Growth Opportunity for the Market

The use of sustainable materials in electric shavers is anticipated to drive market demand as environmentally friendly consumers more and more opt for green products. Shavers that use renewable materials, recyclable parts, and sustainable packaging are becoming the buyers' go-to option in the pursuit of sustainability. 

For example, Braun uses only renewable energy to manufacture its Series 9 Pro shavers, while Philips employs renewable electricity to make blades and recycled paper to package them. Philips also gives an Eco Passport with every product, highlighting its environmentally friendly processes. These actions are expected to appeal to green consumers and drive brand loyalty. 

 

Competitive Landscape  

The several market players operating in France electric shaver industry includes Koninklijke Philips N.V., Panasonic France, Wahl Clipper Corporation, Procter & Gamble (Braun), Andis Company, Skull Shaver, Xiaomi Corporation, Babyliss Pro, Moser, Gillete (P&G), Sencor, Edgewell personal care (Schick), Zhejiang Runwe Electric Appliance Co., Ltd., PRITECH and Vista France.

France Electric Shaver Market Key Segments

By Type

  • Rotary Shaver

  • Foil Shaver

  • Clippers and Trimmers

    • Beard Trimmers

    • Body Trimmers

    • Others

By Power Source

  • Battery Powered

  • Rechargeable/Cordless

By Usage

  • Dry Electric Shavers

  • Wet and Dry Electric Shavers

By Distributional Channel

  • Online 

  • Offline

By End-User

  • Men 

  • Women

Key Players

  • Koninklijke Philips N.V.

  • Panasonic France

  • Wahl Clipper Corporation

  • Procter & Gamble (Braun)

  • Andis Company

  • Skull Shaver

  • Xiaomi Corporation

  • Babyliss Pro

  • Moser

  • Gillete (P&G) 

  • Sencor

  • Edgewell Personal Care (Shick)

  • Zhejiang Runwe Electric Appliance Co., Ltd.

  • PRITECH

  • Vista France

REPORT SCOPE AND SEGMENTATION:

Parameters

Details

Market Size in 2024

USD 850.9 Million

Revenue Forecast in 2030

USD 1208.6 Million

Growth Rate

CAGR of 5.5% from 2025 to 2030

Market Volume in 2024

6005.6 Thousand Units

Volume Forecast in 2030

9564.9 Thousand Units

Growth Rate (Volume)

CAGR of 7.5% from 2025 to 2030

Analysis Period

2024–2030

Base Year Considered

2024

Forecast Period

2025–2030

Market Size Estimation

Million (USD)

Growth Factors

  • Rising e-commerce sector boosts the growth of the market.

  • Expansion in grooming and personal care sector fuels the growth of the market.

Companies Profiled

15

Market Share

Available for 10 companies

Customization Scope

Free customization (equivalent up to 80 working hours of analysts) after purchase. Addition or alteration to country, regional, and segment scope.

Pricing and Purchase Options

Avail customized purchase options to meet your exact research needs.

Bar chart Pie chart Pie chart

Frequently Asked Questions

The key market players operating in the market are Koninklijke Philips N.V., Panasonic France, Wahl Clipper Corporation, Procter & Gamble (Braun), Andis Company, Skull Shaver, Xiaomi Corporation, Babyliss Pro, Moser, Gillete (P&G), Sencor, Edgewell Personal Care (Schick), Zhejiang Runwe Electric Appliance Co., Ltd, PRITECH and Vista France.

According to the Next Move Strategy Consulting, the size of the market is estimated to reach USD 1208.6 million by 2030.

The adoption of sustainable materials creates future opportunity of France electric shaver sector.

The rising ecommerce sector and expansion grooming and personal care sector drives the growth of France electric shaver market.

The limited battery life restraints the growth of the market.

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